First time I saw a QR code in place of a menu--at some nondescript eatery in DC's Reagan airport a few years ago--I cringed & wanted to leave, but my wife reminded me this was the only place in this terminal to grab a bite. The first & only time I saw our server was when she brought our food, with a vapid 'here's your food' flourish.
This is one well-written column, but fortunately for us it only pertains to upscale, hipster urban areas that cater to delusional patrons that think this is the future.
It's not. 95% of America's restaurants still operate with the human touch, thankfully. Even a higher percentage internationally. I cannot wait to get to Italy next April and get a waiter/owner/chef that brings me what he thinks I'd like.
Maybe Messr. Wells would feel better about himself and his career writing for a different publication.